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Mission

Private launch-readiness QA for AI-built products.

Design QAfor AI-builtproducts.

Get your free beta reviewFree in beta. Manual verdict. No public post.
Mission01

AI builders can produce the logic. DUKU RUBRIK checks whether the product earns trust when a buyer lands on it.

We review the first impression, hierarchy, proof, conversion path, and mobile polish that decide whether a launch feels real or generated.

The output is direct: the problem, the consequence, and the next prompt or fix to ship.

Note

Your product has logic. I add the taste.

Review02

One careful review. One useful verdict.

Send a website, product images, or a PDF. You get a private launch-readiness read across taste, trust, conversion, and mobile quality.

  • First impression and visual hierarchy
  • Trust cues, proof, and credibility gaps
  • Conversion clarity and CTA friction
  • Mobile polish and AI-generic tells
Beliefs

What we defend before the product ships.

Beliefs03

Taste

Credibility is a product feature. Generic pages leak trust before the pitch starts.

Specificity

Sharp products show exact proof, exact audience, and exact next steps.

Consequence

Every finding should say why it matters, not just what looks off.

Speed

A useful review gets builders back into shipping mode quickly.

Privacy

No public roast. Nothing is published without permission.

Repair

The best critique ends with a fix the team can actually use.

Studio

A studio of one.
A cast of instincts.

Different perspectives. One uncompromising standard.

Start04
A fresh pair of eyes.

Big care.
Sharp eye.

Send us what you’re building. Get a thoughtful, private review with clear next steps.

05

Small questions.
A thoughtful next chapter.

A designer’s eyes. An honest verdict.
Always private, always yours.

YOUR PRIVATE REVIEWFREE IN BETA
01 / 05 — Your product

What are you building?

Every good product starts with a name.

A working name is more than enough.
Your product stays private. Always.
A little care goes a long way